Archive for October 27, 2016


Many thanks to Blaise Lucey, Senior Content Strategist at Bit.ly for the invitation!!  #Mwah
– Rae


bitly-trackology-webinar-10-27-16Register

If you’re spending a lot of time building up your audience across social channels, targeting SEO keywords, and building an email list, you probably have a pretty good idea of your audience’s overall size.

But how much of that audience is engaged with your day-to-day content? And how many people do you reach if you spend money to promote your ads and connect with a paid audience? Most importantly, how do you build an attribution model that gives you the visibility you need into every channel?

Join AdRoll and Bitly for our webinar, “Trackology: Social Media, Paid Audiences, Attribution – Measuring Your Paid Ads & Your Paid Audience” on Thursday, October 27 at 2pm EST to find out!

We’ll cover:

  • The difference between paid and organic audiences
  • What audiences you can target with paid ads on different channels
  • How to build an attribution model and how AdRoll built one internally


SPEAKERS

speakerpanel

 

Can’t attend? You should still register! We’ll send out the recording to all registrants after the webinar.




 

OVERVIEW
Ripple Effect Images Mission: Harnessing the power of visual storytelling to help scale solutions for women and girls globally.

Ripple Effect Images (Ripple) is a small, nonprofit collective of National Geographic photojournalists who document aid programs helping women and girls around the world.

The resulting photographs and films are donated to our aid partners to help them raise funding and awareness. Ripple has created a photo archive that is re-purposed and shared by dozens of organizations working to empower women and girls, affect policy change, and raise awareness that women and girls are the best investment the world can make in our shared future.

Ripple’s extraordinary Team honors include Pulitzer Prize, National Humanities Award, World Press and Emmy Awards. In just five years, Ripple has partnered with 22 aid organizations to document their programs in 12 countries, producing 27 films and an archive of more than 20,000 world class photographs. Ripple’s robust social media network reaches more than 30,000.



JOB DESCRIPTION
Ripple Effect Images is looking for a highly organized and efficient individual to coordinate communication; manage donations, expense and business reporting; research and write grants; assist in coordinating international photographic assignments; and support the Executive Director and Board of Directors.

We are seeking a passionate and flexible individual with a strong work ethic and commitment to moving the organization forward.  Ripple’s Assistant Director will work with some of the top people in the media industry, as well as with highly innovative aid organizations and foundations.



RESPONSIBILITIES
  o  Research and write grant proposals
o  Maintain dynamic website and social media presence
o  Coordinate logistics for international photographic assignments
o  Maintain communication with donors, photo team and partner organizations
o  Assist in organizing fundraising efforts
o  General administration and planning
o  Coordinate donations/financials with corporate bookkeeper and accountant



SKILLS AND EXPERIENCE
 Required
o  Strong writing and research skills
o  2-4 years of experience in administration, communication, or non-profit space
o  Proficiency in Excel, and budget management
o  Technical and social media fluency
o  Attention to detail
o  High level of organization
o  Passion for global outreach
o  Bachelor Degree in communications, environment, business, marketing, graphic design, journalism or related degree
o  Project management experience

Desired
  o  Basic design ability
o  Coding ability
o  Proficiency in Lightroom and In Design
o  Grant writing experience
o  Wordpress website and blog maintenance

Compensation will be commensurate with experience.  Health Benefits provided.


Please send a resume and cover letter to Annie Griffiths at anniegriffithsphoto@gmail.com.